7–11 Jul 2025
Yildiz Technical University, Istanbul
Europe/Brussels timezone

Caféscape in Transition: A Spatiotemporal Analysis of Hong Kong’s Emerging Coffee- Manifested Wanghong Geographies

Not scheduled
20m
Yildiz Technical University, Istanbul

Yildiz Technical University, Istanbul

Oral Track 16 | FOOD

Speaker

Dr Izzy Yi JIAN (Department of Social Sciences and Policy Studies, The Education University of Hong Kong, Hong Kong)

Description

The pervasive influence of social media is fundamentally reshaping the logic of urban space (re)production and (re)consumption. As physical spaces are increasingly mediated through social media platforms, their value and meaning become progressively contingent upon digital dissemination effects, transforming tangible spaces into consumable images and symbols. Within this digital-spatial nexus, cafés have evolved beyond their conventional role as dining establishments, emerging as crucial sites of social interaction and cultural production for Asian urban youth. Driven by platform economy and “check-in” culture, cafés, through their cultivated aesthetic distinction and role as spaces of cultural capital accumulation, have manifested as an emblematic spatial typology of “Wanghong Urbanism.” This phenomenon offers a compelling analytical lens for examine urban space (re)production in the digital age. Through a case study of Hong Kong, this research investigates the spatiotemporal evolution of café landscapes from 2014 to 2024 using POI data, exploring their dialectical relationship with socio-spatial restructuring processes and urban morphological characteristics through GIS analysis. The empirical findings reveal three key patterns: (1) café numbers have shown significant growth over the past decade, with particularly rapid expansion during 2018-2020; (2) spatial distribution patterns identify three typical models of “Wanghong” district development: established high-density zones (exemplified by Central-Wan Chai), rapidly transforming areas (notably the regenerated Kwun Tong industrial district and Sham Shui Po), and emerging clusters around new towns; (3) different types of cafés demonstrate distinct locational preferences—chain brands predominantly cluster in employment-intensive business districts, whilst independent speciality cafés tend to emerge in older neighbourhoods with lower rental costs. These findings not only reveal new logics of urban space (re)production in the social media era but also provide a novel interpretative framework for understanding contemporary urban cultural consumption transformation.

References

Cao, L., 2024. From online to onsite: Wanghong economy as the new engine driving China’s urban development. Environment and Planning A: Economy and Space, p.0308518X231224142.
Chang, H. and Spierings, B., 2023. Places “for the gram”: Millennials, specialty coffee bars and the gentrification of commercial streets in Seoul. Geoforum, 139, p.103677.
Jian, I.Y., Villani, C., Münster, M.B. and Siu, K.W.M., 2022, June. “There are more Instagrammers than coffee beans”: Retracing wang-hong urbanism in Hong Kong. In 15th Conference of the International Forum on Urbanism-IFOU: INTERNATIONALIZING EDUCATION FOR THE ECOLOGICAL TRANSITION CHALLENGE:.
Karasov, O., Vieira, A.A.B., Külvik, M. and Chervanyov, I., 2020. Landscape coherence revisited: GIS-based mapping in relation to scenic values and preferences estimated with geolocated social media data. Ecological Indicators, 111, p.105973.
Zou, S., 2025. Transcoding a wanghong city: Mediatized culturalization of urban places in China. Media, Culture & Society, 47(1), pp.22-40.

Keywords Wanghong urbanism; cultural capital; digital geography; socio-spatial transformation; cafe
Best Congress Paper Award Yes

Primary author

Dr Izzy Yi JIAN (Department of Social Sciences and Policy Studies, The Education University of Hong Kong, Hong Kong)

Co-author

Dr Keru LU (Department of Land Surveying and Geo-Informatics, The Hong Kong Polytechnic University, Hong Kong)

Presentation materials

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